@import url('https://fonts.googleapis.com/css2?family=Cormorant+Garamond:ital,wght@0,400;0,600;1,400;1,600&family=Manrope:wght@300;400;500;600;700&display=swap');
:root{--cream:#FAF7F2;--cream2:#F0EBE3;--ink:#1A1210;--ink2:#4A3D38;--muted:#857A75;--bordo:#8B1A3A;--pink:#D4A0B0;--line:rgba(139,26,58,.16);--white:#FFF}
*,*::before,*::after{box-sizing:border-box}
html{scroll-behavior:smooth}
body{margin:0;font:400 16px/1.7 'Manrope',sans-serif;background:var(--cream);color:var(--ink);-webkit-font-smoothing:antialiased}
a{color:inherit}img{max-width:100%;display:block}
button{font:inherit}a:focus-visible,button:focus-visible{outline:3px solid var(--bordo);outline-offset:4px}
.site-header{position:sticky;top:0;z-index:100;background:#fff;border-bottom:1px solid var(--line)}
.site-nav{width:100%;min-height:68px;height:68px;padding:0 80px;display:flex;align-items:center;justify-content:space-between;gap:0;line-height:1.65}
.logo{display:flex;align-items:center;margin-left:80px;flex:none}
.logo img{height:60px;width:auto;display:block}
.site-links{display:flex;align-items:center;gap:36px}
.site-links a{color:var(--ink2);font-size:14px;font-weight:500;letter-spacing:.03em;text-decoration:none;white-space:nowrap;transition:color .2s}
.site-links a:hover{color:var(--bordo)}
.nav-cta{white-space:nowrap;text-decoration:none;color:var(--white);background:var(--bordo);border:0;padding:10px 24px;font:500 14px/1.65 'Manrope',sans-serif;letter-spacing:.04em;display:inline-block;transition:background .2s}
.nav-cta:hover{background:#B8396A}
.burger{display:none;flex:none;cursor:pointer;border:0;background:transparent;padding:9px;min-width:44px;min-height:44px}
.burger span{display:block;width:24px;height:2px;background:var(--bordo);margin:5px auto}
.mobile-nav{border-top:1px solid var(--line);background:var(--cream);padding:14px 24px 26px}
.mobile-nav[hidden]{display:none}.mobile-nav a{display:block;text-decoration:none;padding:10px 2px;border-bottom:1px solid var(--line);font-weight:500}
.mobile-nav a[aria-current="page"]{color:var(--bordo)}.mobile-nav .mobile-cta{margin-top:16px;text-align:center;color:white;background:var(--bordo);border:0;padding:12px}
.container{width:min(1150px,calc(100% - 96px));margin:auto}
.eyebrow{font-size:11px;text-transform:uppercase;letter-spacing:.2em;color:var(--bordo);font-weight:700}
.hero{padding:84px 0 46px}.hero h1,.article-hero h1,.section-title,.cta h2{font-family:'Cormorant Garamond',serif;font-weight:400;line-height:1.08}
.hero h1{font-size:clamp(36px,3.9vw,57px);letter-spacing:-.015em;white-space:nowrap;margin:17px 0 23px;max-width:none}
em{font-style:italic;color:var(--bordo)}
.hero .lead{max-width:740px;color:var(--ink2);font-size:18px;font-weight:300;line-height:1.8;margin:0}
.section-heading{display:flex;justify-content:space-between;align-items:end;border-bottom:1px solid var(--line);padding-bottom:16px;margin:45px 0 25px;gap:20px}
.section-title{font-size:clamp(30px,4vw,44px);margin:0}
.section-caption{font-size:12px;color:var(--muted)}
.blog-grid{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:25px;padding-bottom:95px}
.post-card{background:var(--white);border:1px solid var(--line);min-width:0;text-decoration:none;display:flex;flex-direction:column;transition:transform .2s,box-shadow .2s}
.post-card:hover{transform:translateY(-4px);box-shadow:0 15px 32px rgba(26,18,16,.09)}
.post-card:hover .read-more{color:#B8396A}
.card-image{width:100%;aspect-ratio:1.54;object-fit:cover;background:var(--cream2)}
.card-body{padding:26px 26px 28px;display:flex;flex:1;flex-direction:column}
.card-category{font-size:10px;letter-spacing:.13em;text-transform:uppercase;font-weight:700;color:var(--bordo)}
.card-title{font-family:'Cormorant Garamond',serif;font-size:clamp(26px,2.7vw,32px);font-weight:600;line-height:1.1;margin:13px 0 13px}
.card-description{color:var(--ink2);font-size:13.5px;font-weight:300;line-height:1.75;margin:0 0 26px}
.read-more{color:var(--bordo);font-size:13px;font-weight:700;letter-spacing:.025em;margin-top:auto}
.read-more::after{content:' →'}
.blog-intro{padding:10px 0 20px;color:var(--muted);font-size:13px}
.article-hero{background-image:linear-gradient(rgba(0,0,0,.68),rgba(0,0,0,.68)),var(--article-hero-image);background-size:cover;background-position:center;min-height:480px;padding:72px 0 64px;color:#fff}.article-hero .eyebrow{color:#F2E4E9}.article-hero .breadcrumb a{color:inherit}.breadcrumb{display:flex;align-items:center;gap:9px;color:rgba(255,255,255,.8);font-size:12px;margin-bottom:54px}
.breadcrumb a{text-decoration:none}.breadcrumb a:hover{color:var(--bordo)}
.article-hero h1{font-size:clamp(36px,4.5vw,58px);max-width:940px;margin:15px 0 24px;color:#fff}
.article-summary{font-size:17px;color:rgba(255,255,255,.85);font-weight:300;max-width:750px;margin:0 0 22px}
.article-meta{color:rgba(255,255,255,.72);font-size:12px;padding:10px 0}
.article-cover{width:100%;aspect-ratio:2.18;object-fit:cover;border:1px solid var(--line);margin:0 auto 48px}
.article-content{width:min(750px,100%);margin:58px auto 95px;color:var(--ink2);font-size:16px;font-weight:400;line-height:1.95}
.article-content p{margin:0 0 23px}.article-content h2{font:600 36px/1.12 'Cormorant Garamond',serif;color:var(--ink);margin:44px 0 20px}
.article-content h3{font:600 27px/1.2 'Cormorant Garamond',serif;color:var(--ink);margin:32px 0 16px}
.article-content ul{padding-left:24px;margin:0 0 28px}.article-content li{margin:0 0 10px;padding-left:4px}
.article-content strong{color:var(--ink)}
.article-content blockquote{border-left:3px solid var(--bordo);font:italic 30px/1.3 'Cormorant Garamond',serif;color:var(--bordo);margin:38px 0;padding:8px 0 8px 24px}
.article-content a{color:var(--bordo)}
.article-end{border-top:1px solid var(--line);padding-top:28px;margin-top:48px}
.article-end a{font-weight:600;text-decoration:none;color:var(--bordo)}
.cta{background:#8B1A3A;text-align:center;padding:74px 24px;color:white}
.cta h2{font-size:clamp(38px,5vw,57px);margin:0 auto 16px;max-width:700px}
.cta h2 em{color:#F2E4E9}.cta p{color:rgba(255,255,255,.8);max-width:600px;margin:0 auto 25px;font-size:14px}
.cta a{background:#fff;color:var(--bordo);display:inline-block;padding:14px 32px;text-decoration:none;font-weight:700;font-size:13px}
.site-footer{background:var(--ink);padding:35px 48px;display:flex;align-items:center;justify-content:space-between;gap:24px;color:rgba(255,255,255,.65)}
.site-footer img{height:60px;width:auto}.site-footer a{text-decoration:none;color:inherit;font-size:13px}.site-footer a:hover{color:#fff}
.site-footer .foot-links{display:flex;align-items:center;gap:24px;flex-wrap:wrap}.copyright{font-size:12px;color:rgba(255,255,255,.4)}
@media(max-width:1230px){.site-links{display:none}.burger{display:block}.site-nav{padding:0 20px}.logo{margin-left:0;margin-right:auto}.logo img{height:48px}.nav-cta{padding:9px 16px;font-size:13px;line-height:1.2}}
@media(max-width:950px){.blog-grid{grid-template-columns:repeat(2,minmax(0,1fr))}.container{width:min(100% - 48px,1150px)}}
@media(max-width:620px){.site-nav{gap:12px;padding:8px 16px;min-height:68px}.logo img{height:45px}.nav-cta{display:inline-block}.container{width:calc(100% - 38px)}.hero{padding:52px 0 24px}.hero h1{font-size:57px}.hero .lead{font-size:15px}.blog-grid{grid-template-columns:1fr;gap:20px;padding-bottom:55px}.section-heading{margin-top:30px}.card-body{padding:24px}.card-title{font-size:33px}.article-hero{padding:40px 0 48px;min-height:430px}.breadcrumb{margin-bottom:38px;flex-wrap:wrap}.article-hero h1{font-size:clamp(36px,9vw,47px)}.article-summary{font-size:16px}.article-cover{aspect-ratio:1.45;margin-bottom:30px}.article-content{font-size:15px;margin-top:38px;margin-bottom:65px}.article-content h2{font-size:32px}.article-content blockquote{font-size:27px}.site-footer{padding:32px 22px;flex-direction:column;text-align:center}.site-footer .foot-links{justify-content:center}.cta{padding:56px 20px}}
@media(prefers-reduced-motion:reduce){html{scroll-behavior:auto}*,*::before,*::after{transition:none!important}}


/* Case cross-link block in article body */
.related-case{display:grid;grid-template-columns:36% minmax(0,1fr);align-items:stretch;gap:0;text-decoration:none!important;background:#fff;border:1px solid var(--line);margin:44px 0 0;color:var(--ink);overflow:hidden;transition:transform .2s,box-shadow .2s}
.related-case:hover{transform:translateY(-3px);box-shadow:0 15px 32px rgba(26,18,16,.1)}
.related-case-image{height:100%;min-height:225px;width:100%;object-fit:cover}
.related-case-body{display:flex;flex-direction:column;padding:26px 28px}
.related-case-kicker{font:700 10px/1.5 'Manrope',sans-serif;letter-spacing:.13em;color:var(--bordo)}
.related-case-title{font:600 34px/1.08 'Cormorant Garamond',serif;color:var(--ink);margin:12px 0}
.related-case-description{font:400 13px/1.7 'Manrope',sans-serif;color:var(--ink2);margin-bottom:16px}
.related-case-link{font:700 13px/1.5 'Manrope',sans-serif;color:var(--bordo);margin-top:auto}
.related-case-link [aria-hidden]{margin-left:8px}
@media(max-width:620px){.related-case{grid-template-columns:1fr}.related-case-image{height:210px;min-height:0}.related-case-body{padding:23px}.related-case-title{font-size:33px}}

/* Calls to action for strategic and trend articles */
.article-more{margin:36px 0 16px}
.article-more a{display:inline-flex;align-items:center;gap:7px;font:700 14px/1.6 'Manrope',sans-serif;color:var(--bordo);text-decoration:underline;text-underline-offset:4px}
.article-more a:hover{color:#B8396A}
.cta-actions{display:flex;gap:14px;flex-wrap:wrap;justify-content:center;align-items:center}
.cta-actions .cta-secondary{background:transparent;color:#fff;border:1px solid rgba(255,255,255,.75)}
.cta-actions .cta-secondary:hover{background:rgba(255,255,255,.1)}
@media(max-width:620px){.cta-actions{flex-direction:column;align-items:stretch}.cta-actions a{text-align:center}}

/* Smaller screens: allow the blog title to wrap naturally. */
@media(max-width:760px){.hero h1{font-size:clamp(42px,7.4vw,58px);letter-spacing:0;white-space:normal}}

/* Inline conversion card, visible at the end of the article */
.article-cta-box{margin:48px 0 24px;padding:36px 32px;border:1px solid var(--line);background:#F0EBE3;color:var(--ink)}
.article-cta-heading{font:400 clamp(34px,4vw,46px)/1.12 'Cormorant Garamond',serif;margin:0 0 14px!important}
.article-cta-box p{font:400 14px/1.85 'Manrope',sans-serif;margin:0 0 25px;color:var(--ink2)}
.article-cta-actions{display:flex;align-items:stretch;gap:12px;flex-wrap:wrap}
.article-cta-actions a{display:inline-flex;align-items:center;justify-content:center;text-decoration:none!important;padding:13px 21px;font:600 13px/1.5 'Manrope',sans-serif;transition:background .2s,color .2s}
.article-cta-primary{background:var(--bordo);color:#fff!important;border:1px solid var(--bordo)}
.article-cta-primary:hover{background:#B8396A;border-color:#B8396A}
.article-cta-secondary{background:transparent;color:var(--bordo)!important;border:1px solid var(--bordo)}
.article-cta-secondary:hover{background:rgba(139,26,58,.06)}
@media(max-width:620px){.article-cta-box{padding:28px 22px}.article-cta-actions{flex-direction:column}.article-cta-actions a{width:100%;text-align:center}}